Key + $100 @ 6pm Each month, the Silverado-Franklin gives away two cars during our Great Car Giveaway events. Want the get in on the action? It all starts by joining our Players Club... signing up is fun, easy to do, and FREE. Then each week, Sunday through Thursday, play to enter daily drawings for a key. Plus at 6:00 pm, we give away $100 Free Play. Then twice a month, Saturday is the big night, the big moment when some luck winner turns the keys, starts the engine and wins the car. * Must be present to win.