Sturgis Buffalo Chip's Legends Ride Print

The Sturgis Buffalo Chip ® invites you to participate in an exhilarating and unrivaled rally tradition: the 6th annual Legends Ride ®!  Established by the Sturgis Buffalo Chip, the Legends Ride is dedicated to bringing rally goers together to raise significant funds for local charities including the Black Hills Special Olympics and the Sturgis Motorcycle Museum & Hall of Fame.  Having raised over $300,000 for charity since its inception in 2008, the Legends Ride has played host to some of the biggest names in television, film, music and motorcycling along with riders from all corners of the world. 

The Legends Ride kicks off the Sturgis Rally with an escorted, scenic ride alongside hundreds of fellow Legends Riders through the beautiful Black Hills, ending up at the Sturgis Buffalo Chip for a special riders-only reception with complimentary food, drinks and special live memorabilia auction.  To highlight the evening’s festivities, Legends Riders are treated to a double-headliner concert under the stars at the largest music festival in motorcycling. 

Few gatherings ever qualify as epic, but the Legends Ride is truly iconic having been featured on the Tonight Show, FX Network and the Travel Channel as well as countless print, online and newspaper articles, reflecting its high-profile, celebrity appeal.  If you want to meet the stars, ride, party and help raise money for two worthwhile charities than the Sturgis Legends Ride is for you!  Purchase your tickets today by calling (605)-347-9000 or visiting to join the Ride that Rocks ™!